Design for Dreaming

Design for Dreaming

Design for Dreaming

4.0 Design for Dreaming

1956, 9 m

Music, Science Fiction

Over-the-top 1950s “Populuxe” advertisement for General Motors. A woman falls asleep and dreams of a glorious future of perfect products, including a variety of shiny futuristic dream cars and Frigidaire’s fully automated “Kitchen of the Future.” The film debuted at the 1956 General Motors "Motorama" event in New York City.

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